Travel and adventure brand Kathmandu have announced their World View project: a series of world-first expeditions that will map three major walking trails around the globe for Street View on Google Maps. Pairing GoPro’s Fusion camera with Kathmandu’s custom designed backpack, adventurers will be able to capture 360-degree footage of each trail.
Paul Stern, from Kathmandu GM marketing, says: “At Kathmandu, we believe travel and adventure is the ultimate education. Through our product engineering and travel expertise, we want to give travellers the confidence and opportunities to discover the world.
“The mapping of these walking trails for World View will enable people to uncover new adventures around the globe, and additionally provide useful insights for those planning their next trek.”
Kathmandu are offering Australians, Kiwis and Brits the opportunity of a lifetime to be part of these expeditions via the World View competition. The brand will be recruiting three ‘Kathmandu Trailblazers’ to be part of the mapping teams, to visit and document the uncharted trails. The first of these world-first expeditions will begin from December 2019 when the first details of the trails will be revealed.
Adventure travel and ecotourism company World Expeditions will help to facilitate the expeditions. World Expeditions CEO, Sue Badyari, says: “Our innovative heritage has been pioneering new trails and destinations in the adventure travel space for 45 years. We thrive on providing travellers with new ways to see and experience the world’s greatest wilderness regions so naturally we’re delighted to be collaborating on the World View project to use technology to share the beauty of some of the world’s most iconic walking trails.”
To learn more or apply to be a Kathmandu Trailblazer, visit the Kathmandu website
Words by Riana Dixon